A society ‘always-on’. Did you know that the international WiFi market is expected to be worth over $93 billion (approx £72 billion) by 2018? *
’71% of in-store shoppers who use smartphones for research say their device has become more important to their in-store experience’. Source: Google **
’52% of companies say Facebook is the most effective social channel for customer engagement, service and support’. Source: Social Media Today **
How much do you know about your potential guests and their need for hospitality wifi?
- 68% of phone users say they check their phone within 15 min of waking up
- 87% always have their smartphone at their side, day, and night
- 46% of people will not stay in a hotel that does not offer free wifi
- WiFi is a guests top sought amenity
The above shows just a few reasons why the hospitality industry needs to step up to meet customer demand and keep up with the competition.